Michael Moore v. Phil Knight- The Showdown

Aside


This fictional twitter exchange between Michael Moore and Phil Knight is something that could have occurred following Phil Knight and Nike’s first viewing of the rough cut of Moore’s film, “The Big One.” Clearly this is not how the two would really handle the situation- but let’s just pretend their publicists, lawyers, families, etc. didn’t advise them otherwise and just let them have at it.

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Phil Knight Vs. Michael Moore


Below is a conversation between Phil Knight and Michael Moore after they initially met at the home of Nike:

@BigManMike: @JustDoingIt- Packing for our trip to Indonesia! #singaporeairlinesgetready #firstclass

@JustDoingIt: @BigManMike I’m not going. #backoffbigman #sorrynotsorry

@BigManMike: @JustDoingIt then why don’t you open up a factory in the states? #flintneedsjobs #americansneedjobs #closerthanindonesia

@JustDoingIt: @BigManMike say what you will, but Americans won’t make shoes. #indonesiaItIs #5dollarsaday

@BigManMike: @JustDoingIt you just wait #provingyouwrong

@JustDoingIt: @BigManMike no you just wait #imincharge #boss #endofstory

Thank You For Smoking – Good talking, bad ethics


The film Thank You for Smoking illuminates the issues of disassociating business and ethics with more than a hint of dark comedy. Nick Naylor (Aaron Eckhart) is a man with a job that requires, as he puts it, “moral flexibility.” As the chief spokesperson and lobbyist for the Academy for Tobacco Studies, Nick receives and then spins blasts on behalf of the tobacco industry. He is also a member of the three person self-titled group “The Merchants of Death,” made up of a woman who works on the Moderation Council in the alcohol business, a man of the gun business’ own advisory safety group, and Nick himself. They frequently debate who has killed more people in their lifetime through work in their industry. Their commitment to these large corporations’ profit, which coincide with their own, exemplify shareholder theory to the extreme. Continue reading

Paper 1: Nike


For Paper 1, my topic will be Nike. I’d like to form my thesis around the identity of Nike – Phil Knight and how it began, the stakeholder vs. shareholder debate, its marketing strategy, its shaking off of the brutal working conditions in the factories, and so on. All in all, by addressing these subtopics I hope to identify who Nike is as a company, how they are perceived, and all in all what their responsibilities are as the major athletic apparel/sportswear company in the world today.