White Paper Teaser: Innovation in Education


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Recent studies have shown that students can learn more from videos, games, and other forms of interactive learning than they can in the traditional classroom. A student’s attention span is about 10-18 minutes before their mind begins to drift, suggesting 1 hour+ long lectures are very ineffective (Ripley). Students also can retain more from watching a documentary or a YouTube video on a topic rather than reading a 500+ page book on it. I believe replacing traditional, archaic forms of learning with an innovative form of online and interactive learning would not only help students learn more, but also could provide an option of lower costs and high availability. We would be replacing the traditional classroom with a virtual one. If implemented properly, online learning could revolutionize education and make a college degree much more affordable. Continue reading

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The Future of Transportation


33,000. That’s the number of deaths resulting from car accidents in 2010. Now add the death tolls from wars involving territory and gasoline. Plus the side-effects of gas emissions from cars on the environment. That’s a lot of bad. Continue reading

Daisy vs Jobs


@RealMikeDaisy: Happy Halloween everyone! Last time I saw this many zombies walking around? #foxconn

@RealMikeDaisy: I would like to apologize for that last tweet. Did not mean to offend anyone.

@SteveJobsGhost:  @RealMikeDaisy I’m watching you.

@RealMikeDaisy: Finally got my iphone 5 in the mail, then realized its the same thing as iphone 4s. Threw it in the trash and powered up my old android.

@SteveJobsGhost: @RealMikeDaisy Boo!

@FosterAKAforest: yo @RealMikeDaisy I have an android they’re excellent. I don’t own an apple product. Please retweet me- trying to increase my followers:following ratio.

 

 

More Twitter Facts…


Image representing Twitter as depicted in Crun...

Image via CrunchBase

Compiled by Elizabeth Pullman who is doing an independent study on social media with me.

Twitter Facts

Fun Facts:

Inspiration for Twitter

–          Jack Dorsey had the realization that you could view your “buddy list” from Instant Messenger to find out what your friends were up to, but they were limited to their computer. Therefore, they weren’t providing constant updates Continue reading

Entrepreneurial Spirit


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Last night at the Tech/no seminar, Biz Stone spent a good amount of time talking about stories from his life that led to his success. One of my favorite stories was about his high school sports career, and the idea that if an opportunity isn’t there, you can always make one for yourself.

Continue reading

Hipsters Increasing Unemployment?


We’re all familiar with Instagram, well at least 35 million of us are. The hipster camera app with the addicting ability to let us show off and share our photography skills, or lack there of photography skills, disguised by beautiful filters. If I had a nickel for every time Forest Perlmutter “instagrammed” a photo of his current meal, I’d be a rich man. Ironically, when Facebook acquired Instagram for 1 billion, the company had generated nothing in revenue, and only employed 13 people.  Continue reading

Brand Exceptionalism in Relation to BGS


I stumbled upon a blog comment called “The end of brand exceptionalism?” on a blog titled ideationz…a blog from rick s. pulito. As someone very interested in brand management and marketing, I always find interest in linking my not-necessarily-marketing-specific readings to my more favored subjects. This particular article shared some common threads with the cases that we have recently analyzed in BGS. The author forms one strong connection when he claims, “It’s about being ‘liked’ and that means that your brand has to make others feel ‘liked’ as a result of associating with you.” I immediately related this idea to the Apple “case study” and the TAL videos. Certainly, the recent Foxconn scandal may cause concern among socially-conscious customers, but Apple nevertheless expects to sell 10 million iPhone 5s by the end of September. Customers favor Apple products for the same reasons that analysts marvel at it’s success – the “cool” factor. But at what point does success overshadow ethics?