We’ve read about it in the news. We’ve used the search engine for years. We’ve logged on just to see the cool logo designs chosen for each holiday.
I have been a devoted Googler for years. Founded in 1998, it’s entire existence has been during my lifetime. We grew up together. I started using the computer for more than drawing in Paint around the same time that it became a noteworthy search engine. It became a part of my daily routine.
One aspect I like about the company is its daily routine. Google remains a company that values the talent and creativity of its employees. On Fortune magazine’s list of best companies to work for, Google ranked first in 2007, 2008 and 2012 and fourth in 2009 and 2010. Who wouldn’t want to work for a company whose corporate philosophy embodies such principles as “you can make money without doing evil,” “you can be serious without a suit,” and “work should be challenging and the challenge should be fun.”
The company has expanded through natural growth as well as through acquisitions ove the course of its lifetime. Big names include YouTube, Android, Picnik, and Motorola Mobility.
Google is definitely not mistreating its employers (like Foxconn). It’s not making risky investments with other people’s money (like Enron). And women haven’t taken out a class action lawsuit against it regarding its hiring practices (like Walmart). Nevertheless, I still think the question that we have talked about all semester remains pertinent – Is Google becoming too big to fail? I think we could argue that Google makes more of an impression on our daily lives than most companies. What would happen if the behemoth search engine took a turn for the worst? How would this affect business as a whole? How would it affect our daily lives?