Paper One – The Modern Nike

For the first paper, I want to take a look at Nike’s current business and manufacturing practices, and examine them through the lens of the shareholder/stakeholder debate. The Michael Moore movie that we watched for class was outdated, as was the case study. The picture that was painted of Nike’s labor practices in those days seemed overwhelmingly bleak, and I would like to know if that has changed. A quick preliminary search turned up this article, indicating that Nike has changed for the better. I look forward to addressing the questions of whether ethically-motivated protests can actually have an effect on a huge company like Nike, and whether their current focus is more stake or shareholder-motivated.


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