Paper #1 Idea


As an athlete, I have loved Nike for as long as I can remember.  Because of this, for my first paper, I want to further explore the Nike case we discussed.  I would love to incorporate consequentialist ethics and determine whether Nike seems to be a shareholder- or stakeholder-focused company.  Additionally, I plan to examine how Nike’s ethical stance and business strategy have (or have not) affected its status as arguably the most successful sports apparel company in the United States.

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